the diplomacy for the people

In my view the most significant change in diplomacy can be considered the shift that occurred since it was just a matter of peace and war to its engagement in social issues, that is to say its shift from high politics to a mix of high and low politics.
Politics is becoming increasingly open to the public, and it is involving more and more people, and this is mainly because politics is about people, that is why diplomacy must engage more with the people and represent their interests since they are the active part of what is defined as sovereign state.
Moreover a social diplomacy which represents not only the national interests but the interests of the population as well is probably the key for what has been advocated since the end of the World War II: the real democratization of the world.
NGOs and IOs play an important role in social diplomacy, especially in those states that have a weak diplomatic machinery, such as many Third World Countries, and where the government abuses civil and human rights, in fact here is where their voices must be louder, louder than corruption and than bombs.
Social diplomacy is the main tool to advocate development and to challenge an unequal international system, to stop violation of human rights and to mediate in situation of conflicts.
However the international situation shows that social and development diplomacy still has to be developed and improved in order to achieve its goals, since the dialogue between the global North and the global South seems to be still weak.